NOTE: The material on this site is the copyright of StayWise unless otherwise specified
The aims and objectives of the StayWise website are clearly defined. Any other proposed use of the material would be
subject to the approval, in writing, of StayWise. Applications should be made to:
103 Dee Road
0118 938 4430
2. STAYWISE LOGO
The following guidelines are intended to ensure consistency of use of the symbol so that it is always distinct and legible.
Only those who have an Agreement with the StayWise Team may use the logo. The logo could be included on corporate stationery
and websites. It may also be used in advertising and promotional material and on exhibition displays if considered appropriate.
The symbol must always be reproduced using approved artwork provided by StayWise.
It should never butt up to, overlap or be combined with other devices. (Use the links below to download web or print versions
of the logo).
The minimum recommended size for use on a web page is:
When printed to a member’s letterhead or any other corporate stationery the symbol should not be
- Width: 175px
- Height: 80px
- Resolution: 72dpi
- Colour space: RGB
The symbol should be separate from other graphic devices and from wording, with a clear wide border. For exhibition
display the symbol may be enlarged to any size. If members wish to use the symbol in applications other than those
mentioned above, or if they are in doubt about how to use it correctly, they should consult the StayWise Team.
- Width: 50mm
- Height: 22.7mm
- Resolution: 300dpi
- Colour space: CMYK
Download the StayWise logo
To save the file, right-click the link, and choose the “Save Target As...” option...
3. STAYWISE COLOURS
The specific colour colour scheme used by StayWise for use on the web is defined as follows:
And the CMYK colour colour scheme used on printed media (shown as percentages) is defined as:
- RED #CC0000
- GREEN #009900
- BLUE #003366
- LIGHT BLUE #336699
- YELLOW #FFCC00
- ORANGE #FF9900
- C 013 M 100 Y 100 K 004 RED
- C 084 M 013 Y 100 K 003 GREEN
- C 100 M 087 Y 033 K 023 BLUE
- C 086 M 060 Y 018 K 002 LIGHT BLUE
- C 001 M 019 Y 100 K 000 YELLOW
- C 000 M 047 Y 100 K 000 ORANGE
4. STAYWISE CHARACTERS
NOTE: Limited expressed permissions may be granted for the use of the StayWise Characters
Please also see the section on trademarks.
5. ALL ABOUT TRADE MARKS
Shown as RTM or ®
Trade Marks protect signs that can distinguish the goods and services of one trader from those of another.
StayWise holds the Registered Trade Mark for its logo and asserts its rights for the characters.
Protecting our intellectual property (IP) allows the StayWise team to manage how it is used and by whom. If you use
these marks without permission you are infringing IP rights and legal action may be taken against you.
If you enter into a formal Agreement with the StayWise team you may use the logo under licence, the terms of which are
entirely a matter between the licensee and licensor (StayWise).
No permission is required to link directly to pages hosted on the StayWise website but we would appreciate being informed
so that we may offer a reciprocal link.
It is our policy to obtain permission to link to other sites. StayWise is not responsible for the contents or reliability
of the linked sites and does not necessarily hold the views expressed within them. Listing should not be taken as endorsement
of any kind. We cannot guarantee that these links will work all of the time as we have no control over the availability of
the linked pages.
* StayWise is owned by Royal Berkshire Fire Authority